Luxury handmade jewelry designer, Eurumme, was established by Eishita Puri in late 2015 and is based in New Delhi, India. The name “Eurumme” (pronounced “YOUR-um”), was derived by merging the Latin word for gold, “Aurum,” and the initial of founder Eishita’s first name. Eurumme’s core philosophy is that “Imperfect is Beautiful.”
All statement jewelry by Eurumme is handcrafted and reflects a raw, natural style, meaning no two pieces are alike. Semi-precious stones and metals, together with plating and electroplating, are combined to produce a piece of imperfectly perfect jewelry that emanates beauty and finesse. Eurumme believes that jewelry should reflect one’s inner-self and, with that in mind, offers something for every woman. Their designs are minimal yet statement, subtle yet striking, and contemporary yet timeless.